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We make booking directly with us worth your while with extra perks and the best rate guaranteed.

  • Best Rate Guaranteed

We always display our very best prices on our website. So if you book your stay directly with us, you’re guaranteed to get the best price for your stay. If you happen to find a better rate elsewhere – let us know, and we’ll match it.

  • Complimentary upgrade

We’re a family-run hotel, which means we like to treat our guests like family too. When you book directly with us, we’ll upgrade your booking to the next room category (subject to availability).

  • Complimentary access to The View

Loyalty means a lot to us, so when you book directly, you will get free access to our private members-style club –      The View- majestically occupying the hotel’s top-floor. Relax and let the stunning panoramic cityscape views do the talking.


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The View at The Athenaeum
The View at The Athenaeum
Green Park suite at The Athenaeum

View our Direct Offers


Stay and Save

Stay for three nights or more and receive an exclusive 20% discount.

Mayfair, London

Mayfair Weekend

Stay on a Saturday night and enjoy a 50% discount on an additional night.

Living Wall at The Athenaeum

Advance Purchase

Book at least 14 days in advance and enjoy an exclusive 15% discount.